Precision Nutrition’s Diet-Agnostic Nutrition Calculator Lets Users Adjust Food Intake and Physical Activity to Maximize Results on Their Timeline
TORONTO, Nov. 12, 2019 – Precision Nutrition, an industry leader in healthy eating and lifestyle coaching, today unveils the industry’s most comprehensive calorie, portion, and macro calculator that goes way beyond standard calorie estimates to factor in how metabolisms change as individuals lose weight.
How much an individual should eat depends on many factors—including but not limited to—age, sex, weight, height, activity level, weight loss or gain goals, and the desired length of time to achieve the goals. Precision Nutrition’s Calculator generates a free personalized, comprehensive 18-page report that includes daily meal guidance with food amounts based on the user’s hands. Individuals can also adjust their timeline and goals until they see a plan they are comfortable committing to for their intended results.
“While many people try to complicate nutrition, Precision Nutrition seeks to simplify. I love the new portion control calculator for that very reason,” says Ben Bruno, world-renowned fitness expert whose clients include celebrities like Kate Upton and Chelsea Handler and professional athletes such as Klay Thompson and Bradley Beal. “It makes a complex and time-consuming concept user-friendly, which is great for people like me who want to eat well and be healthy, but can’t devote their whole life to thinking about it.”
Individuals can create a personalized nutrition report at no cost by visiting: precisionnutrition.com/nutrition-calculator.
“Because an individual’s metabolism adjusts as they eat less and lose weight, effective nutrition and weight loss involves far more than simple calorie math. Our new calculator takes the complex nature of human metabolism into account while letting users also decide how aggressive they want to be with their weight goals,” said Brian St. Pierre, MS, R.D., Precision Nutrition’s director of performance nutrition. “And, our hand-portion approach takes the hassle out of weighing and measuring every morsel, making it easier to lose weight, eat healthier, gain muscle, and improve performance.”
How the Calculator Works
At precisionnutrition.com/nutrition-calculator, each individual simply submits their personal details (height, age, weight, sex); physical activity levels (both daily-life movement and purposeful exercise), and the date they want to achieve their goal.
The Precision Nutrition calculator then takes the information submitted and first determines the appropriate daily calories for the user’s body, based on an advanced algorithm developed by the NIH. It then calculates the user’s daily macronutrients, combining the above data with additional factors, including:
Personalized Guide Overview
The calculator creates each individual a personalized “Calorie, Portion, and Macro Guide” that includes:
“When creating the calculator, we asked, ‘How can we help people eat the right amount of food, but without the burden of having to weigh and measure it all?’,” said St. Pierre. “Our approach takes the hassle out of calorie and macro tracking and makes it easier to lose weight, gain muscle, eat healthier, and improve performance.”
About Precision Nutrition
Precision Nutrition offers a sustainable, practice-based approach to becoming fitter, getting healthier, and improving performance. As a global leader in providing health and fitness professionals the education, tools, and coaching they need, over 150,000 coaches in over 140 countries use the Precision Nutrition Level 1 Certification—along with ProCoach, the company’s proprietary coaching software—to improve client results, increase operational efficiency, and drive business growth. Recognized as the number one recommended nutrition coaching certification by health, nutrition, and fitness professionals and the leader in customer satisfaction, Precision Nutrition offers the only nutrition certification endorsed by CrossFit®, the National Academy of Sports Medicine (NASM), and the American College of Sports Medicine (ACSM). The American Council on Exercise (ACE) and The National Board for Health and Wellness Coaching (NBHWC) also approve Precision Nutrition for its professionals’ continuing education credits. Internationally, Precision Nutrition’s certifications have gained endorsements from the European Register of Exercise Professionals (EREPS) and the Chartered Institute for the Management of Sport and Physical Activity (CIMSPA).
In addition, Precision Nutrition Coaching for Men and Women is a personalized, evidence-based healthy nutrition and lifestyle program, which has been validated in multiple peer-reviewed studies and helped over 100,000 people improve their nutrition, fitness, and lifestyle. For more information, visit www.precisionnutrition.com.
Media interviews available by request.
Allie Hartman, Precision Nutrition